SEA-KLEAR to feature new product kits at
2002 International
Pool & Spa Expo Exhibit
Kits speak to customer needs for simple pool
and spa care
FOR IMMEDIATE RELEASE
Contact: Sean Manne
Vanson HaloSource
(425) 881-6464 smanne@vanson.com
Mark Firmani
(206) 443-9357
Firmani & Associates mark@firmani.com
October 29, 2002
(Redmond, Washington) — SEA-KLEAR will showcase its new
line of product kits designed to offer consumers a simple choice
for managing pool and spa maintenance during the International
Pool & Spa Expo, October 29 to November 1 at the Dallas Convention
Center in Dallas, Texas.
"By combining effective, easy-to-use pool and spa care products
in a kit, we're eliminating much of the guesswork for consumers,
making it simple for them to select an integrated maintenance
program," said Duane Dunk, vice president of water treatment
at Vanson HaloSource, the maker of SEA-KLEAR. "This also
gives dealers an effective way to sell customers on a range of
powerful pool and spa care products - all in a single package."
The SEA-KLEAR kits contain all of the products and technical
information that pool and spa owners need to manage three distinct
maintenance areas:
* Alternative Purifier Kit - Eliminates algae,
bacteria and odor problems without the chemical odors or irritation
sometimes caused by chlorine or bromine. SEA-KLEAR Alternative
Purifier is an EPA-registered mineral-based alternative to chemical
purifiers.
* Spa Care Kit - Contains all the products needed
for complete spa care: SEA-KLEAR 4-in-1 Clarifier, Chlorine-Free
Shock, Self-Floccing Defoamer, pH UP and pH DOWN, spa and pool
test strips and chlorine granules or bromine.
* Winterizing Kit
- Includes the total package to properly close down pools in
fall and eliminate the hassle of dealing with algae and other
organic contaminants in the spring. The kit contains SEA-KLEAR
4-in-1 Clarifier for Pools, Chlorine-Free Shock and 3-Month Algaecide.
The Alternative Purifier and Spa Care Kits also are available
to retailers in new shelf and display racks designed to support
sales efforts of featured products. In addition to introducing
the kit-based product displays at the Expo, SEA-KLEAR will unveil
dealer store displays that feature individual bottles of its
leading pool and spa care products such as 4-in-1 Clarifier,
3-Month Algaecide and Zero-Phos.
The new product kits and dealer displays will be available at
the SEA-KLEAR booth, No. 4413.
About SEA-KLEAR
SEA-KLEAR offers effective, simple-to-use pool and spa products
used by retail and commercial customers, including home pool
and spa owners, water parks, zoos, commercial aquariums and other
wildlife and water theme parks to enhance water quality. The
product line includes applications to clarify and purify water,
remove phosphates, kill and remove algae and reduce pH fluctuations,
without harmful effects to pools and spas.
About Vanson HaloSource
Vanson HaloSource is a bioscience company that employs chitin/chitosan-
and N-halamine-based technologies to create innovative solutions
for a wide range of customer applications. With facilities in
Redmond and Raymond, Wash., the company combines expertise from
chemists, biochemists and microbiologists to manufacture products
and ingredients to serve the water treatment, biomedical, home
and personal care markets. It leverages cutting-edge processes
to refine chitin and chitosan for water-clarification and various
consumer products. With N-halamine technology, the company is
developing antimicrobial and antiviral filters, coatings and
textiles to purify water and improve sanitation in homes, healthcare
settings and a multitude of environments. More information is
available at www.vanson.com.